3D Design
If you have a product, or an idea for a product, then it's often helpful to have a 3D design to demonstrate your baby to potential clients or investors. You could be a world class orator and presentation maestro, but often people just can't visualise the concept you are describing. A model, either physical or virtual, can help a great deal.
In many cases a full AutoCAD design is necessary, especially if the product is destined for large scale production and you are looking at costings etc.
However, in many cases that is overkill. Or rather, in many cases using full scale AutoCAD software is overkill, because exactly the same result could have been achieved using other design software in a fraction of the time.
I've put together two case studies below to illustrate this point. Both were created using Google Sketchup (a free 3D design tool). I use the professional version, as it allows me to generate technical drawings from the models (the free one doesn't).
In the first case, the factory design, I planned the layout of a surface coatings factory in Malaysia, then built the real thing. The end result was a pinpoint accurate factory, identical to the planned 3D model.
The second case was really a bit of fun. I had been modeling some of the client's products and it was only a short hop to adding the showroom around them. In the end I presented it in video form, although I could have generated a navigable 3D environment, a bit like a game.





